YogaSix
CONTEXT
As a Virginia commercial photographer, I collaborated with Jordan Rodericks and Spang Agency on a stills photography project for Yoga Six in Richmond, VA. This project involved creating a versatile image library to showcase Yoga Six's modern studios, diverse classes, and vibrant community.
APPROACH
The shoot captured a range of imagery, from dynamic action shots of yoga poses to candid moments of connection and mindfulness, all reflecting the brand's inclusive and empowering ethos. By highlighting the serene studio environments and the energy of its members, the visuals were designed to resonate with both seasoned yogis and newcomers alike.
RESULTS
The resulting image library has been an integral part of Yoga Six’s marketing materials, providing fresh, authentic visuals for use across their website, social media, and advertising campaigns. This project exemplifies my ability as a Virginia commercial photographer to deliver high-quality imagery that aligns with a brand's vision and engages its audience.
at a glance
Role -- Stills
Director – Jordan Rodericks
Collaborating Agency - SpangTV
Days – 1
Our crew - 5
Client + Talent – 23
Locations – 1
Number of times a yogi asked me out - 0
LOCATION
