WM Jordan
CONTEXT
Kyle collaborated with WM Jordan, a leading construction company based in Richmond, Virginia, on a comprehensive photography and small video project for a rebrand. Over the course of a year, Kyle and his team worked alongside Cure agency to build a dynamic image library tailored for their website rebranding and marketing initiatives.
APPROACH
This extensive project involved capturing a diverse range of visuals, from construction sites and corporate events to architectural details and team portraits. As a Virginia industrial and corporate photographer, Kyle ensured the imagery authentically represented WM Jordan’s craftsmanship, professionalism, and people-first approach. Additionally, as a leading corporate headshot photographer in Virginia, he created polished, professional portraits that showcase the leadership team’s expertise and approachability.
RESULTS
The result was a robust, cohesive visual library that elevated WM Jordan’s brand presence and aligned with its marketing goals. We utilized drone photography, still photography, and video to accomplish these goals.
at a glance
Stills, Video - Kyle LaFerreire
Days – 1yr+ (ongoing)
Locations -- 10
Client crew – 4
Talent – 10+
Tall buildings with sketchy elevators - 4
LOCATION
GALLERY
